Data analytics is our foundation, our qualitative and quantitative tools open up new ideas, and our team collaboration elevates the results to be most impactful to your business. We know that category insights come in different forms and needs. The bsg team can flex to your needs of captaincy, to guest behavior projects and focus groups, to special projects focused on industry-wide insights, and white space opportunities in Target and beyond.
We utilize the multitude of data sources in our toolbox to synthesize a clear, cohesive message for our clients.
• Consumer Spending Trends
• Guest Intercepts
• Consumer Surveys
• Shopper Conversion
• Global Trends
• Industry Trends
"The bsg Catman Team continues to bring an immense amount of analysis and data to present an unbiased point of view. They are always willing to jump in and assist in any way that they can whenever they can. They bring positive and can-do attitudes to every situation, and their willingness to go the extra mile is evident each and every day. We are so grateful for their expertise, willingness to learn, try new ideas, and their all-around team-first mentality."