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title: Trend Services | Buyers Support Group
description: The bsg team can flex to your needs of guest behavior projects and focus groups, to special projects focused on industry wide insights, and white space opportunities in Target and beyond.
image: https://www.bsgretailteam.com/hubfs/IMG_BSG-Jan2022_0037-red%20cast%20text-1.jpg
---
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# Trend Services
## ||| Trend forecasting. Brand alignment. Creative support.
Our creative trend division is built with designers and merchandisers who are passionate about product and trend. We are experts in identifying and applying trends to product strategy and design, always leading with the brand ethos.
Forecasting, market and social media analysis, consumer insights- each component offers a new view of our current and future market. Our dedicated team has the tools, skills and capabilities to analyze every angle, offering in-depth insights from macro trends to product specific opportunities. Whether you are looking to gain an understanding of the market, connect with a consumer or align your product to a specific brand, bsg can help customize a project that will accomplish your goals.
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#### Trend Reports
• Global Macro Trends
• US Market Landscape
• Category Specific Reports
• Seasonal & Holiday Market Analysis
• Custom Deep Dives
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#### Retailer Workshops
• Trend Guidance & Focus
• Product Differentiation & Ideation
• Brand Alignment
• Retailer Strategy Alignment
• POG Visualization & End Cap Ideation
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#### Creative Services
• Graphic & Print Development
• Adobe CAD & Photoshop
• Product Direction
• Packaging Concepts
• Store Signage, Endcaps & Shippers
• Presentation Templates
## Most Recent Reports
### 2024 Fall Seasonal Market Analysis
Learn about emerging trends in Halloween and Fall seasonal products. Segments include graphic, color and material trends. This report identifies future themes, retail partnerships and highlights product opportunities including 2025 CMF projections.
### 2024 Back to College Market Analysis
Understand the current and future product, color, material and graphic trends for Back to College, alongside motivations for the Gen Z BTC shopper.
### 2024 Outdoor Living Market Analysis
Market shopping analysis for top trends in seasonal outdoor living with a focus on graphic themes, products and materials. Identifies future color and material trends.
### 2026 Future Global Macro Trends
An analysis of the state of the world today, and how it is shaping the consumers of tomorrow. This assessment of consumer values, motivations and needs will help create a roadmap for big ideas that can be implemented across all categories in design, merchandising, commerce and industry.
### A/W '25 Beauty Insights
Identification and analysis of trends across beauty, grooming and personal care including consumer archetypes, trending colors, key ingredients and more.
### A/W '25 Home Consumer
Explore Autumn/Winter 2025 color, material, finish and form trends across home categories.
#### Additional Reports Available
#### About Us
We are a retail services group that helps to grow businesses with sales intellect, guest inspiration & strategic business insights.
#### Our Office
The Dayton's Project
700 Nicollet Mall, Suite 880
Minneapolis, MN 55402
#### Contact Us
E-mail: [info@bsgretailteam.com ](mailto:info@bsgretailteam.com)
©2026 Buyers Support Group
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